Crawl controls
Check that important public pages are not accidentally blocked and that crawl instructions match the site's intended access.
Technical foundations help people and search crawlers reach important public pages and interpret their signals. A scoped review can find crawl blocks, error responses, URL inconsistencies and sitemap gaps. Search platforms decide what they crawl, index and show.
The exact URLs, tools, depth and implementation work are agreed in the proposal. A review reports observations and priorities; it does not guarantee indexing, rankings, traffic or business outcomes.
Check that important public pages are not accidentally blocked and that crawl instructions match the site's intended access.
Review whether included URLs load the intended page and whether redirects or errors need attention.
Check canonical tags and internal links for consistency. Search engines use signals to choose the canonical URL and may choose differently.
Check crawlable internal links and confirm the XML sitemap lists the intended live URLs. A sitemap helps discovery but does not ensure indexing.
Review page titles, descriptions and content structure for clarity. Search engines may generate different titles or snippets for results.
Review agreed pages at relevant screen sizes. Use real-user performance data only when it is available and within scope.
Access to analytics or search tools is optional and must be provided by the site owner through an approved account. No credentials are needed for a public-page review.
Agree the site goal, pages, environments and technical questions included.
Record the visible page and URL signals, tools used, access and review limits.
Separate confirmed issues from hypotheses and order actions by relevance and effort.
Set an implementation scope separately, with owner access and approvals defined.
Verify the agreed changes. Search engines control when they recrawl or update results.
Google's documented minimums include crawler access, a successful page response and indexable content. Meeting requirements does not guarantee a page will be crawled or indexed. A sitemap is a hint to crawlers, not a ranking boost.
Robots rules manage crawler access. They are not a way to protect confidential content or reliably keep a URL out of search results.
A canonical annotation helps indicate a preferred URL. Search platforms make the final selection from the signals they find.
Crawl timing, indexing, displayed snippets and rankings are controlled by each search platform and are not guaranteed by this service.
Official references: Google Search technical requirements, canonicalization and sitemaps.
Share the public site and the issue you want to investigate. We’ll check fit and agree the pages, evidence, deliverable and fee for review.